In the wake of last week’s massively successful Channel Partners Conference & Expo in Las Vegas, you may be feeling a little overwhelmed about what to do next.  With so many meetings, panels, exhibits, and parties, it’s easy to walk away feeling a little bit turned up-side-down.

Effective follow-up is key to a high ROI on the trade show, so I’ve recorded a quick video showing you the outline I use for effective follow-up campaigns. And of course, these tips can be applied to any trade show.  They are simple and effective, and will help you get cracking on a killer follow-up campaign!

Did I miss anything? Please feel free to comment and share any other tips you may have. Thank you and enjoy!